OneEmpower is a leading provider of loyalty management and customer transaction systems, collectively known as Smart Customer Value Management™ (or Smart CVM™) Solutions, which help businesses understand who their customers are, what they need and how they behave, so that businesses can formulate and execute the right marketing strategies to target the right customers, keep them, motivate them to buy more and maximize the return to businesses.
As a pioneer in adopting a holistic approach to enterprise-wide loyalty marketing, OneEmpower extends loyalty marketing beyond card payment transactions at the point-of-sale to encompass all transactions and activities done by customers at all customer interaction channels across all divisions of a business enterprise (and its partners, where applicable), thereby enabling the business enterprise (and its partners) recognize, communicate and reward each customer based on the value of each customer’s relationship to the business (and its partners).
For example, OneEmpower’s solutions enable a bank (and its merchant partners) to interact and make the right offers to a customer not just at card payment terminals, but also via other channels such as Internet, SMS, IVRS, ATM, kiosk, etc, and reward a customer for any and all transactions done, including not just card payment transactions, but also loan, deposit, unit trust, Internet banking transactions etc, where such reward can be based on the value of each customer’s relationship with each business division of the bank (e.g. cards, housing loans, deposits, investment services, etc) and/or the value of each customer’s relationship with the entire bank as a whole (and its individual merchant partners, where applicable).
Designed to fit organizations of all sizes and across different industry sectors, OneEmpower provides its solutions to businesses with the choice of software licensing, application hosting service or software-as-a-service.
OneEmpower has empowered many businesses ranging from Fortune 500 banks to Forbes Global 2000 companies and SMEs, spanning banking, community service, hospitality, insurance, loyalty marketing service, prepaid/gift card service, retail, sport, telecommunication and transport, and tens of millions of their customers across the world.
OneEmpower is headquartered in Singapore and is represented by a global network of partners spanning Asia Pacific, Middle East, Europe and America.