KNOW YOUR CUSTOMERS AND PREDICT WHAT THEY WANT
OneAnalytix™ is a big data platform with a focus on predictive analytics using AI and machine learning algorithms. OneAnalytix™ enables businesses to predict what products or services customers want next, based on probabilistic estimates of who will most likely want to receive and respond to an offer, thereby optimising marketing ROI.
OneAnalytix™ includes 5 modules:
ETL (Extract, Transform, Load) – allows users to extract and access all available data
Big Data Store – stores data on a big data product where data becomes a powerful tool
Business Intelligence – allows users to view historical trends and measure past performances to determine what happened and guide future marketing program planning
Recommender Engine – uses predictive analytics to exploit patterns found in historical and transactional data (an exercise too complex for humans to find) to make statistically accurate predictions about future opportunities and optimal actions
Dashboards – allows non-technical staff to quickly implement campaigns
Contact us to find out more.